From people who are close to the fire. Involve Ws Numbers List different parties in creating your content strategy and content marketing. Take Ws Numbers List a look at the organization and invite colleagues, for example, for a brainstorming session. Or Ws Numbers List pick up the phone and call ten customers each month to find out what they are doing, how they use your product and what keeps them up at night.
I hear myself repeating 'engage with your Ws Numbers List customers!' Look beyond your nose and don't always use the same sources for your Ws Numbers List content. This makes your stories more diverse, sharper and more relevant. Authenticity All Ws Numbers List of the above only makes sense if you stay true to yourself. By yourself I also mean the organization. In 2021, all kinds
of exciting developments in the field Ws Numbers List of content marketing will take place. Real! Just because I don't directly discuss trends Ws Numbers List here, doesn't mean they don't exist. Predictive content analytics, hyper Ws Numbers List personalization, user generated content and voice search content will play a role. But don't forget that you choose which role, and what works for your content strategy.